[ skin deep ]
Mineral Magic
Thinking about bringing mineral
makeup into your spa? Get the
lowdown from industry experts.
IN THE EVER-EVOLVING WORLD OF MAKEUP,
there is one category that continues to grow
and thrive, particularly in spas. With its lack of
skin-dulling chemicals, dyes, and preservatives,
mineral makeup, which is created using finely
ground minerals, has become a popular category
of cosmetics that has greatly evolved since it
debuted more than 30 years ago. “Initially, it was
about using minerals for color and coverage to
offer an alternative to products that almost all had
what we call the ‘seven deadly skins’—perfumes,
talc, alcohol, mineral oil, preservatives, emulsifiers, and dyes,” says Diane Richardson Ranger,
founder of Colorescience, a mineral makeup line
for medical and resort spas. “Mineral makeup
today is not just an alternative to color but it also
encompasses great skincare technology in every
application of every product.”
Jane Iredale, founder and president of Iredale
Mineral Cosmetics, a comprehensive line of
mineral cosmetics, agrees that mineral makeup is
now the fastest growing segment in the cosmetics
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